Branding CaptivateIQ
Joining CaptivateIQ as the 4th marketing team member, my main focus was to establish a consistent, friendly and a relatable brand for this technology company. While in-house at CaptivateIQ I was completely in charge of all things brand. The first few months working at CaptivateIQ I spent establishing a consistent logo, brand guidelines, building out an image and illustration library, creating self serve templates such as a slide deck and email signature.
